Social Sidekick® Media, Branding & Public Relations
is a boutique social marketing agency
founded on ambitious goals and a passionate spirit.
Theresa has been an entrepreneur and branding specialist in the New York Metropolitan area since 2003. Her unique professional background in entertainment and nightlife led to the branding of her first business, working closely with notable casino, bar & restaurant owners from New York City to Las Vegas to the Jersey Shore.
Known for paying close attention to detail while anticipating challenges and providing innovative solutions, Theresa's clients have been seen in print and press, film and television. Her ability to treat her clients' brands as her own has been praised by business owners on the regular. She has been known to focus on the essential details required to establish a presence, build a brand and dominate as an industry leader.
In less than a year, Theresa has managed to acquire close to half a million followers for her clients’ social media accounts through local and national targeting initiatives. Her food and drink clients have been exposed to millions through accounts like Food Network, FoodieDIY, Eat This! Not That, and popular food bloggers across the country. She was recently recognized and quoted in Forbes® for her video marketing consulting achievements in social media and is frequently a Guest Speaker for Social Media Summits and Video Marketing Tech Meet-Ups in NYC.
Theresa is a graduate of The American Musical and Dramatic Academy NYC, Co-Founder/Executive Director of "The Prep" Professional Performance Prep, Owner/Executive Producer of the Bar-Top Bandits™ and Marketing Consultant for Animoto.com. Theresa is the former Director of Media Marketing for Red Hot Magazine® in Red Bank, New Jersey.